SEARCH ENGINE OPTIMIZATION AND MARKETING
WHAT IS SEO?
It’s Simpler Than You Think!
SEO or Search Engine Optimization is the name given to activity that attempts to improve search engine rankings.
In search results Google™ displays links to pages it considers relevant and authoritative. Authority is mostly measured by analyzing the number and quality of links from other web pages.
In simple terms your web pages have the potential to rank in Google™ so long as other web pages link to them.
Search engines want to do their jobs as best as possible by referring users to websites and content that is the most relevant to what the user is looking for. So how is relevancy determined?
- Content – Is determined by the theme that is being given, the text on the page, and the titles and descriptions that are given.
- Performance – How fast is your site and does it work properly?
- Authority – Does your site have good enough content to link to or do other authoritative sites use your website as a reference or cite the information that’s available?
- User Experience – How does the site look? Is it easy to navigate around? Does it look safe? Does it have a high bounce rate?
RMS has been experts in optimizing websites for over 10 years and we understand how important is to your business. Reach out to us and let us detail out a customized plan just for your business. Don’t worry, it is far more affordable than you may have researched from other marketing firms.
Do you have questions or just want to talk because you are lonely? Call or email us anytime at: (214) 308-1793 or info@rmsprint.net
